In communicate or Die, Dr. Zweifel shows you how to achieve breakthrough performance simply by changing the way you speak and listen. This book propounds how communicating vision, strategies, insights and information is critical for the leaders or staff of a company for the purpose of achieving results. It highlights the difference between a good company and a great one in its ability to communicate.
Thomas D. Zweifel is CEO of Swiss Consulting Group and a professor of leadership and cross cultural management at Columbia University. By focusing on unleashing the human spirit, he has coached hundreds of managers on five continents since 1984 to produce breakthrough results. Now he pours his secrets into a series of pathbreaking books.